NEW YORK, Jan. 8, 2013 - Two years after the Tucson mass shooting in which six were killed and former Representative Gabrielle Giffords was shot, Mayors Against Illegal Guns today released a new television ad featuring Roxanna Green, mother of Christina-Taylor Green, the nine year-old girl murdered that day. The 30-second spot opens with a scene from the shooting at Sandy Hook Elementary School in which 20 children were killed. In the ad, Green demands that elected officials in Washington D.C. take immediate action to reduce gun violence in America. The ad can be viewed at www.demandaplan.org/christina-taylor.
"How many more children must die before Washington does something to end our gun violence problem?" said Mayors Against Illegal Guns Co-Chair and New York City Mayor Michael R. Bloomberg. "We need political leaders to hear Roxanna loud and clear: we cannot wait any longer for you to do something about gun violence. Another child should not have to die."
"Roxanna Green knows all too well the pain of losing a loved one to gun violence – sadly, there are parents and siblings and friends who learn this every day in our country," said Mayors Against Illegal Guns Co-Chair and Boston Mayor Thomas M. Menino. "It's time for Washington to act to reduce gun violence – for the 33 Americans that are killed every day and for all of our children."
The ad will air on Washington D.C. cable through January 14 and in the following markets where there have been mass shootings: Tucson, AZ; Waco, TX; Roanoke, VA; Denver, CO; Binghamton, NY; Milwaukee, WI. In Tucson the ad will air at or very near 10:10 AM MT – the exact time of the shooting.
The Demand A Plan campaign was launched following the theatre shooting in Aurora to demand that the President and Congress take concrete steps to prevent 12,000 Americans from being murdered with guns every year. Since the Newtown shooting, Mayors Against Illegal Guns has issued policy recommendations to leaders in Washington for ending the country's gun violence epidemic including fixing the broken background check system by requiring a criminal background check for every gun sale, removing military-style assault weapons and high-capacity magazines from our streets and making gun trafficking a federal crime.
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