AUBURN, Calif. February 12, 2020 – The Resort Triangle Trail Project and Martis Valley Trail were among seven projects approved by the Board of Supervisors yesterday for $3.4 million in lodging tax funding to support tourism in eastern Placer County.
This year, the Capital Projects Advisory Committee, co-chaired by the county and North Lake Tahoe Resort Association, reviewed and evaluated 19 grant applications totaling over $7.8 million in transient occupancy tax funding requests.
“The Board appreciates the willingness of the community partners and the CAP Committee to work with the county on these project submissions,” stated Placer County Board of Supervisors Chair Bonnie Gore. “We are very fortunate to have these funds from the Transient Occupancy Tax available to reinvest back into the local community on projects that will help drive tourism to the region.”
The county awarded $1.6 million to trail construction in the “Resort Triangle” area, a transportation network that connects Tahoe City, Kings Beach and Truckee along highways 89, 28 and 267.
The Martis Valley Trail, a proposed 9-mile trail connecting Northstar Village with the Lake Tahoe Basin and the Town of Truckee, was awarded $500,000.
The Truckee Trails Foundation was awarded $202,856 to install wayfinding signs and restrooms at three popular mountain biking trailheads in the Tahoe National Forest: Big Chief Trail, Five Creeks Trail and Sawtooth Trail.
The SNOW Sports Museum, dedicated to memorializing the heritage of the 1960 Winter Olympics in Squaw Valley and the legacy of alpine and Nordic sports in the Lake Tahoe area, will receive an additional $225,000. The county also awarded $535,000 to The Stages at Northstar, a proposed proscenium theatre and outdoor amphitheater where traditional and creative works in both visual and performing arts will be presented
Six additional projects were initially recommended but put on a temporary hold for additional review to be considered by the committee and Board by this coming May.
View the full list of the approved and proposed projects.
The Capital Projects Advisory Committee – a 13-member group representing the broad economic and geographic interests throughout eastern Placer County – evaluates project proposals based on how well they advance key priorities outlined in the Tourism Master Plan for the region. The committee is co-chaired by Placer County and the North Lake Tahoe Resort Association and includes members appointed by community organizations representing resorts, small business, residents and visitors.
The committee makes recommendations to the Board of Supervisors on which projects should receive funding allocated from the TOT tax collected from lodging guests in eastern Placer County.